AUDIX

Not Perfect Vilnius

This animated film was created for the launch of new Audix PDX750 Signature Edition microphone. It‘s audience raged from pro musicians, sound studios to home podcasters and that challenged us with finding a way to address to their different needs. Therefore, an illustrative storytelling allowed us to have a freedom of easily moving between the scenes and present different qualities of the new microphone while keeping one core story. All illustrations created for the film where very intimate, soulful yet minimal. Product showcase done in 3D was integrated into 2D animation and that added additional premium feel of the product.