We live in a world where our attention is daily focused on news, meetings, and announcements – everything that defines the present and changes the future. We balance between confidence, excitement, and confusion, but we can’t afford to miss the the substantial.
Any of our reactions to events around us is an accurate assessment of importance. Indifference immediately rejects the insignificant and transient to focus on what truly matters.
Reactions create emotions, emotions create stories is the slogan of Ukrainian Creative Stories 2024.
Ukrainian Creative Stories celebrated creative ideas that provoked powerful releases of hormones and, thanks to the power of advertising communication, changed the world for the better.
It was submitted the most brilliant creative works to the contest programs of Ukrainian Creative Awards 2024 – Kyiv International Advertising Festival, ADC*UA Awards, Ukrainian Design: The Very Best Of and MIXX Awards Ukraine.
The full list of winners can be found at the link.
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Jury, PR
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