PRINT & OUTDOOR
"Includes different Print&Outdoor media. In Craft categories entries will need demonstrate the highest levels of expertise and vision in the application of creative techniques.
Mandatory files: main image (execution image)
Optional files: additional image, case film / demo film (120 seconds max), awards show film, URL (content or presentation webpage)
Additionally Case film is required for categories B-2. Digital Screens – non-static outdoor advertising and B-5. Direct Marketing (one-to-one printed campaigns)"