Negative buoyancy

Brain Tank

In this project, we showed the world how much you should not believe the Russian propaganda, taking the example of the sinking of the cruiser MOSKVA, the destruction of the largest naval ship for almost 70 years. In order to keep the viewer's attention and to tell the whole story in detail, which took at least 20 minutes, we needed a lot of tricks. After all, in the era of social networks, 20 minutes for a film telling only the facts of military reconstruction, which otherwise we could not, it is very much. But we managed to keep the viewer's attention and give him the opportunity not to be distracted and not to yawn. For this purpose, we immersed the viewer almost inside the film due to the huge circular screens. That allowed the viewer to be literally on the bottom next to the cruiser and look at all its details. The military-historical script we rewrote together with Ukrainian comedians Vasya Baidak and Eugene Zhuravlev, which created an audio miracle, and the viewer who is in the maritime museum did not fall asleep and, with fascination, watched to the end. And of course we did those little tricks that allowed us to dive to the bottom; for example, we even installed a device that creates the smell of the sea, thereby charming all possible senses with its product. As a result of five months of 10 screenings a day without weekends, more than 15 000 000 contacts, and a lot of press, the film was even broadcast on Georgian national TV.