Are we there yet?

Vadym Tkachuk, Creative director Anne Vetik, Copywriter Liisa Aaliste, Designer Rivo Räim, Project lead Virgo Haan, Photographer

When you’re driving with kids in the car, you can bet they’ll eventually ask, “Are we there yet?“. And the longer the trip, the more times you’ll have to answer. Rail Baltica put up three billboards from Tallinn to Pärnu that play on this question, picking up the pace as you go. They also hint that traveling will be way nicer with the new fast trains coming soon.