ADC*UA STUDENT AWARDS

Creative visualization and realization that expresses craft in visual communication or artistry in writing of advertisements, executed through any medium, including: TV/film, online video, motion, direct, press, poster, or any printed or digital promotional materials (posters, signage, displays, billboards).

Spatial design involving interaction with the consumer that uses 3D tools, volumetric constructions, digital technologies and other means of visual communication (exhibitions, spatial installations, store redesign, in-store communication, residential interiors, VR projects).

A final product or project that was produced through the use of AI. The final product will be judged.

Visual expression of a company/brand, corporate entire identity sets, both brand new and rebranded.

Indoor and outdoor installations using interactive technology, including design of retail and exhibition spaces, exhibition, advertising, trade stands, and digital and physical POS materials, etc.

Craftsmanship for a video game in: Animation of objects and characters; Design and interaction of all visual elements; Character design (character concept, style and digital artwork); Creation of the script, plot, or broader themes of the content; Design of the user experience or user interface.; Placement of a brand within a video game.

llustrations used in design projects

Creative use of tools in an advertising campaign on digital platforms, as well as the use of nonstandard media, banner and Internet advertising.

The use of 3D videography, computer generated imagery (CGI), various types of 2D and 3D animation, as well as a mastery of visual effects.

Entry highlighting craft in the design of a package.

Entry highlighting craft in photography.

Entry highlighting craft in the design or concepting of a product and skill shown in the design of a wearable or fashion item.

Multipage printed publications (books, magazines, corporate publications, catalogues, etc.)

Creation of a new font or font family.