KIAF 2025 announces the Client’s View jury team

March 19, 2025

The Kyiv International Advertising Festival continues its tradition of independent evaluation of advertising projects directly by business representatives and presents the Client’s View jury team. This block offers a unique opportunity to understand how advertising solutions are perceived by those they are created for.

Client’s View 2025 jury team:

  • Jury Chairman – Serhii Kostia, Regional Marketing Manager CEE and Asia, Bolt
  • Alina Kobets, Head of Media LUXE, L`Oreal DACH
  • Nataliia Korshun, Marketing Director Hygiene Business Unit in Ukraine & East, Biosphere corporation
  • Oksana Pankina, Communication Director, IDS Ukraine
  • Olha Paprotska, Head of Marketing Comminications Department, Nova Post
  • Eugene Razuvaev, Global CMO, Star Brands Group
  • Ksenia Sikorska, Marketing Director, FUIB
  • Kateryna Spivakova, Director of Communications and Government Relations, KERNEL
  • Vitalii Tkachenko, CMO of foreign markets, New Products Group

The Client’s View block focuses on creativity and the originality of the creative approach in solving business challenges within specific industry categories, products, or services. Its uniqueness lies in the direct evaluation of contest entries by marketing directors and communication experts.

Contests within the Client’s View block:

  • Film, Radio & Audio
  • Print, Outdoor & Design
  • Digital & Mobile Advertising / Social Media & Influence
  • Advertising Campaigns

Each contest block consists of the following categories:

✔ Consumer Goods / FMCG
✔ Healthcare
✔ Automotive
✔ Retail
✔ Travel, Leisure, Horeca, Culture & Education
✔ Media / Entertainment
✔ Consumer Services & B2B
✔ Politics & Government
✔ Non-Profit / Charity

The Regular Deadline is April 1. Don’t miss the chance to submit your work and gain recognition from top marketing experts.

Within the Client’s View block, the jury will not only determine the finalists and winners of the contests but also award a special Grand Prix for the best work. Let’s find out together whether the clients' evaluations align with the conclusions of the international creative jury!

The festival is part of Ukrainian Creative Stories and holds a key place in the national advertising calendar. Moreover, KIAF 2025 is included in the National Ranking of Creativity & Craft in Ukraine 2025, making it a crucial platform for professional growth and recognition.

 

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