ADC*UA Awards 2024: a path to European recognition in advertising
February 22, 2024
After a two-year break, submissions for the ADC*UA Awards 2024 have opened. Participation in the ADC*UA Awards paves the way for Ukrainian works to enter the European contest, the ADCE Awards, in Barcelona.
The ADC*UA Awards are a national qualifying contest for the best Ukrainian works in advertising and communication design, organized by the Ukrainian Club ADC*UA. Winners and finalists of the national selection gain a unique opportunity to compete in the contest of Art Directors Club of Europe – the ADCE Awards. At the ADCE Awards, works that have successfully passed the rigorous filter of national selections conducted by local clubs in 22 professional clubs from 20 European countries are presented.
Gold winners at the ADC*UA Awards receive the right to participate in the ADCE Awards for free. Works awarded silver, bronze, or those shortlisted in the ADC*UA Awards can take advantage of special conditions for participation in the ADCE Awards.
Thus, participating in the ADC*UA Awards is a step towards European recognition and a chance to join the ranks of the best advertisers in Europe. European contest gold laureates are published in the ADCE The Annual of Annuals, a unique archive of the best advertising works in Europe.
Kosta Schneider, President of ADC*UA, Chief Creative Officer of Publicis Groupe Ukraine and the Czech Republic, commented:
"Starting this year, we are implementing a new judging system involving members of the Art Directors Club from other countries as jury members. The goal of this move is to enhance the objectivity and impartiality of work evaluation and to strengthen our connections with the European creative community. Submit your projects, win, and join the club!"
In 2024, the ADC*UA Awards competition program includes 7 categories:
- Film & Audio
- Print & Outdoor
- Interactive & Mobile
- Design
- Brand Experience
- Integrated & Innovation
- Young & Students
Early Birds Deadline – March 1. Submissions are open at creative-stories.com.ua.
The jury of the contest will include members of the Ukrainian Creative Club ADC*UA – leading Ukrainian creative directors, art directors, and designers. This year, international experts from leading European agencies, who are also members of other European ADC clubs, will also join the jury panel.
The ADC*UA Awards are an integral part of the Ukrainian Creative Awards contest program, which takes place within the Ukrainian Creative Stories event. The General Partner of the event is Nova Post. Delivering victories from Ukraine worldwide.
It's worth noting that the ADC*UA Awards 2024 is part of the National Ranking of Creativity and Craft in Ukraine for the 2024 season.
